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Research in Library Databases
Isolate your research to databases with scholarly business literature!
The Public Relations Journal, published by the Public Relations Society of America (PRSA), is an open-access, academic journal dedicated to offering the latest public relations and communications research. Sign up for a free MyPRSA account in order to access this resource.
Communication and mass media studies peer-reviewed journals and trade publications from 1945-current; some full-text; constructs bibliography in APA citation style.
Vendor: EBSCO
Coverage: Varies
Access: Subscription via proxy
Terms of Use: Licensed for purposes of research, teaching and private study. Users may print or electronically save a single copy of limited portions. Systematic downloading, redistribution to non-subscribers, and any commercial use expressly prohibited. Fair use under U.S. Copyright law unless otherwise noted by publisher.
Concurrent Users: Unlimited
Covers all aspects of business in peer-reviewed journals and trade publications, including Marketline Industry and Company Reports from 1965-current; some full-text; constructs bibliography in APA citation style.
Vendor: EBSCO
Coverage: Varies
Access: Subscription via proxy
Terms of Use: Licensed for purposes of research, teaching and private study. Users may print or electronically save a single copy of limited portions. Systematic downloading, redistribution to non-subscribers, and any commercial use expressly prohibited. Fair use under U.S. Copyright law unless otherwise noted by publisher.
Concurrent Users: Unlimited
Covers worldwide business periodicals for in-depth coverage of business and economic conditions, management techniques, theory, and practice of business, advertising, marketing, economics, industry news, product and competitive information, human resources, finance, taxation, and computers. Also includes local and regional business news coverage of large corporations, privately held companies, local start-ups, executive profiles, marketing, finance, and industry news.
Vendor: ProQuest
Coverage: Varies
Access: Subscription via proxy
Terms of Use: Licensed for purposes of research, teaching and private study. Users may print or electronically save a single copy of limited portions. Systematic downloading, redistribution to non-subscribers, and any commercial use expressly prohibited.
Concurrent Users: Unlimited
These databases index trade publications and peer-reviewed literature. Some of the articles will be available full-text while others will not. Select the full-text option on the left hand side of the screen as a limiter.
Manipulate Search Results
Library databases can be searched by topic with either Keywords or Librarian Tags (aka Subject Headings).
Provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics.
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Isolate your research to databases with scholarly business literature! 
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