Clow and Baack (2015) talked about the effectiveness of sex appeals in advertising.
In your discussion post answer the following questions:
- What are your reactions to these two ads?
- When you see these females on TV, what effect does it have on you?
- Are you enticed to buy the sandwiches after seeing the commercials?
- Do you think Carl’s Jr. inappropriate in using these women in its ads?
- If you were to design a Carl’s Jr. TV ad, who would you use as the main actor/actress and why?
